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Many business owners reach a point where they want to hire a salesperson, or even create a sales team. The benefits seem clear enough:
- Increase sales by hiring professionals who are skilled to generate business.
- Leverage your time so that you can focus on other things while your business grows.
- Recruit someone to sell for you, because you don’t want to or aren’t good at selling.
Despite these theoretical benefits, many owners of businesses have had bad experiences recruiting, managing, and keeping good sales people. To quote some:
“I’ve gone through three sales people in the past year, with no results. I’ve done nothing but waste money on these people, and don’t know what to do next…”
“I can’t tell if my salesperson is doing a good job, or if he is useless. He tells me lots of work is “just around the corner,” but little business ever seems to close. I don’t even know how to talk to him or follow up to make sure he is doing what he is supposed to be doing.”
“I hired the wrong salesperson. He likes networking at industry events, but that’s something I do. He also likes to schmooze clients, which again is something I do. Meanwhile, he hates cold calling as much as me, and hasn’t opened a new account yet….”
Dedicated Teams are Custom-Built for Each Client
Our sales representatives work exclusively with one client. Each team is unique because each is built specifically for a client based on client-specific needs, such as the representative profile, training program, management direction, and other strategic decisions that the client may need to make in order to achieve their goals. The Sales Team teams look just like they would if the client were to build them themselves. What’s more, the Sales Team/client relationship can be transparent to their clients because the team can carry the client’s business card.
Leverage high-performing sales teams customised to your target profile and specific client audience. Our dedicated Sales Teams create market impact and drive revenue growth because:
All teams are profiled to ensure cultural alignment.
Dedicated recruiting and hiring ensures your team is on territory, on profile, and on time.
Teams can range from a 5-person specialty team to a 500-person primary care force to best meet your needs.
Sales Team will quickly assemble a dedicated, high quality sales force just for you – motivated to achieve your sales and market share objectives. The sales team will be recruited and trained to meet your precise needs. Sales Team can provide management resources or you can manage the team internally.
Sales Team Flexibility – teams built from the ground up, tailored to the unique needs of your product and its market.
High quality, Sales Team employ full- or flex-time sales representatives.
Synergistic or independent product promotion.
Experienced project management and sales operation teams
Full administration and operations infrastructure
Rapid Recruitment – advanced technologies and experience enable Sales Team to hire high quality sales teams in record time
Computerised candidate databases managed by experienced and dedicated internal staff
Profiling against client specifications
Extensive Experience in media markets – ensuring sales force effectiveness
Sales Managers with significant industry experience
In the increasingly competitive media advertising market “return on investment” is becoming more of a focus for companies. While the field force is the greatest driver of sales, it is also usually the source of the biggest head count and a significant fixed cost center. With Sales Team, for the first time the sales force becomes a highly flexible resource, which allows clients to view the field force from a different perspective. Clients can decide more precisely how many representatives are needed for their core business.
Sales Team Builds involves the rigorous selection of candidates to a client’s specific needs and then “test driving” individuals within the client’s organisation, under Sales Team contracts prior to absorption onto direct head-count.
The Benefits are:
Assessing individuals before commitment to final head-count
Candidates are motivated to “earn” a permanent contract
Managers are able to ensure the best people are taken on
Evidence of lower turnover rates in medium/long term
Speed – through Sales Teams specialist resources
Retention of flexibility as a contract resource if required
For more information about our Sales Services, please contact us.